Our Story

C71 Pulse was founded on a dream

C71 Pulse was founded on a dream, a vision to build a UAE national brand that would make its mark globally. We are fueled by a passion for excellence and the belief that excellence should be accessible to all. Our journey began as a startup, but from day one, we were driven by craziness-mindedness, to pursue perfection. As we evolve, so do our aspirations. We don’t just follow trends; we aspire to lead them, always with our customers in mind. At C71 Pulse, we are a community bound by a shared passion for sports, health, and sustainability.

Our mission

Our mission goes beyond simply creating a brand; we are dedicated to making a difference in the world. We strive to protect the environment and inspire others to live healthy, active lifestyles. We believe in the power of community to create change, and together, we can shape history.

Our vision

Our vision is for C71 Pulse to be the leading name in sustainable sportswear, known not just for our products but for our impact on the world. We aim to promote active, healthy living while making significant strides toward a sustainable future for our planet.